Web Accessibility: Making Your Online Store Inclusive for All

March 28, 2024   |   by Nada   |   Website Building Tips

This digital time should not be neglected as far as the significance of websites accessibility is concerned. Website authorities must be certain for the fact that their platforms are open and accessible to the all users including the persons with disabilities or otherwise, to provide a space for a successful business online. This is an intelligent business decision that not only opens up your online store to a larger market but is also in line with a socially responsible mission.

The process of developing web services or applications that can be used in the context of multiple disabilities and abilities is known as web accessibility. This refers to the type of disabilities that are related to motor, cognitive and auditory or visual systems. Leveling the playing field by enhancing each user's ability to see, read, explore and interact with your online store regardless of their skills is the objective.

      Visual Accessibility

  • Contrast and Color
    The color version is one of the first things to think about in the accessibility of the web. Ensure color contrast for the text against background is big enough in order not to be seen as bitmap by those with visual impairments. In addition, the color is a powerless mean to convey to the reader.

  • Alt Text for Images
    Specify a comprehensive alt text description for all the images on your website. This increases SEO and users who are deaf or blind can obtain the picture by the alternate text.

  • Responsive Design
    As element of the design create a layout that could be responsive to the different viewing screens. Customers searching your online shop with any device from low to high-end and users with low eyesight will benefit from this.

    Auditory Accessibility
  • Caption and Transcripts
    To help users who are hard of hearing, caption videos. Provide transcripts for audio information as well to provide accessibility for a larger audience.

  • Avoid Autoplay
    People who use screen readers or have cognitive impairments may find it confusing when audio or video plays on its own. Give people the option to choose when media begins to play.

    Motor Accessibility
  • Keyboard Navigation
    Ensure that any kind of interactive features including accessing and navigating could be managed by using a keyboard. This is, therefore, critical, particularly for users who might be forced to operate only on keyboard navigation through no fault of their own due to motor disabilities..

  • Clickable Areas
    Noting that enabling the user interaction with your online store for people who have problems with motor control, increase the distance of clickable spots and button for this people, it would be uncomplicated. These use cases simplify and improve user experience in the long run.

    Cognitive Accessibility
  • Simple Language and Design
    Make sure the language on your website is clear and uncomplicated. In order to provide people with cognitive disabilities an easy-to-use and well-organized interface utilise simple navigation, headings, and compact phrases.

  • Consistent Layout
    Make sure that the structure and layout of your website are constant throughout. Users with cognitive limitations can access and comprehend the content more easily when the design is predictable.

    Color and Font Choices
  • Font Size and Style
    Provide a function for font adjustments in terms of size, style, and more. This versatility takes into consideration special needs such as the accessibility to the elderly population as well as people with poor eyesight or dyslexia and thus helps them to read more comfortably.

  • Color Preferences
    On the contrary, striving for a feature that allows visitors to modify the website’s color option is also central. Providing variations can better match the usual colors appearance or favorite color of those who may have particular color sensitivity or preferences.

    Form Accessibility
  • Concise and Clear Forms
    Make sure you do labelling as well as organising of your forms clearly together with instructions, which are also clear. One factor that can make forms more inclusive is clarity and a logical layout for people with cognitive disabilities or learning issues.

  • Error Handling
    When users experience difficulties submitting forms, offer them helpful advice and error messages. This facilitates understanding and problem-solving for users, even those with cognitive limitations.

    Orientation and Navigation
  • Breadcrumb Trails
    Incorporate breadcrumb trails on your website to enhance the browsing experience for visitors by allowing them to determine their "fantastic Voyage" through the different levels of the website. For those with cognitive limitations navigating these different dimensions is sure to work best when clear guidance has been given.

  • Skip Navigation Links
    To enable readers to skip over repetitious text and go straight to the primary content, provide "skip navigation" links at the start of the page's code. Those who use screen readers will benefit from this.

    Legal Compliance
  • Familiarize Yourself with Accessibility Standards
    Be consistent with the WCAG - Web Content Accessibility Guidelines while designing or updating your content. Study these guidelines to make your content more accessible. Decoding and striving to follow the above-mentioned standards is a prerequisite to ensuring that your online store is accessible to all and will not face any accessibility related legal issues.


       Caption and Transcribe Multimedia Content

  • Make sure every video together with podcast content is embedded with captions or transcriptions. On the other hand, transcription offers an advantage to have people who are deaf or those who prefer to watch videos in a content written form.

    Conduct Accessibility Audits
  • Doing so with guidance of documentation such as WCAG (Web Content Accessibility Guidelines) and other accessibility tools and guidelines, regularly audit your website for accessibility. This will thus facilitate you to quickly recognize and also, fix all accessibility difficulties.

    Provide Multiple Means of Navigation
  • In addition, to be accessible to the consumers who experience difficulty in using the conventional menus, do not forget to introduce them alternative navigation tools like the sitemap or the search option.

    Prioritize Mobile Accessibility
  • It is important to ensure that your online store is accessible on mobile phones since the numbers of people that uses that device is increasing. On the one hand, this is beneficial to disabled users, but it is also true that such accessibilization contributes to the improvement of the user experience in general.

    Educate Your Team
  • Build a culture where people from diverse backgrounds can easily assimilate in your organization. Let your development and content creation employees know the mainlines of designing websites and interactions with accessibility in. Because in this way you can make sure that the new features and content are creating having in mind the inclusivity from the very beginning.

    User Testing
  • The power of real users not only tests the different functions and scenarios but also takes the feedback regardless of people’s competence, making sure that the product is comprehensive and convenient. This feedback may possibly define the stages where something is not right and may give invaluable suggestions that mean effective services.

    Test with Various Assistive Technologies
  • The most reputable method to ensure that your website is compatible for many people with disabilities and have no difficulties when they are using the website is to test it every now and then using various assistive technologies that include for example screen readers and speech recognition software.

    Monitor and Address User Feedback
  • Establish channels for users to offer input on accessibility-related matters. Maintain a close eye on user comments and take appropriate action to make your website more accessible over time.

    Provide Clear and Consistent Navigation
  • By defining a clear and persistent navigation structure, consistently, on the site, will help the visitor during their journey. It simplifies the way the users can track and find the information as it is already structured and mapped that features the user’s needs.

    Implement ARIA (Accessible Rich Internet Applications) Roles
  • To improve the accessibility of online applications and dynamic content, use ARIA roles. ARIA gives assistive technologies more details on the functionality and behaviour of web elements.